CULT GAIA TAKES NYC: ARCHITECTURE, HEIRLOOMS, AND ACCESSORIES THAT TALK BACK

At New York Fashion Week, Cult Gaia didn’t just show a collection — it staged a still life in motion. And in true Gaia fashion, the loudest pieces weren’t the dresses. They were the objects. Creative director Jasmin Larian Hekmat understands something most brands forget: a bag should interrupt a room. Not complete it, disrupt it.

OBJECTS. NOT ACCESSORIES.

Models didn’t just carry clutches. They carried sculpture. Metal forms that felt excavated from an ancient gallery. Vessel-like pieces that could sit on a marble pedestal — or your arm. Hardware that caught the light like jewelry scaled up to architectural proportions. It wasn’t styling. It was curation.

WHY NO ONE DOES IT LIKE HER

Because it’s never trend-first. It’s form-first. You don’t buy a Cult Gaia piece to “match.” You buy it to be seen. In a season crowded with safe silhouettes and predictable styling, this show felt deliberate. Quiet, but sharp. Minimal garments. Maximum object energy.

And that’s the trick. Accessories that don’t accessorize. They dominate.

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LOEWE SS26: COLORS, HEAT, AND A NEW SENSUALITY

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Elie Saab SS26: Golden Summer Nights of ’71